What makes a movie a hit: good reviews or big budgets?
Yves Bergquist of the University of Southern California's comes up with some surprising insights into what actually makes for critical favourites and box office smashes.
Hollywood is coming off its worst summer in decades and some industry experts have pointed to the movie review website Rotten Tomatoes as the cause, claiming a bad rating from the site could keep moviegoers away.
Yves Bergquist, data scientist and the director of the Data and Analytics Project at the University of Southern California's Entertainment Technology Centre, has crunched the numbers and come up with some surprising insights into what actually makes for critical favourites and box office smashes.
— Produced by Chris Trowbridge