U.S. movie theatre chain to host election night broadcast
AMC Theatres and CNN to hold 'red' and 'blue' election parties at 50 venues
AMC Theatres has partnered with CNN to broadcast the Nov. 8 presidential election on the big screen at 50 theatres in 25 cities across the U.S.
Each location will be designated as either "red" or "blue" (Republican or Democratic) and attendees may choose their theatre based on party preference.
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The event is free for members of AMC Stubs, a tiered perks program from the exhibitor chain, and two guests, AMC Theatres said Monday in a press release.
The move was bolstered by the high media ratings the election campaign continues to enjoy, said AMC executive vice-president Elizabeth Frank.
"The 2016 presidential race has generated record-setting viewing on television and online, and we're excited to have CNN bring the culmination of the race to the big screen," she said in a press release, adding the separation of parties seemed natural.
"On election night, as Americans gather in their communities to watch the conclusion of this historic election, we recognize that Democrats want to cheer with fellow Democrats, and Republicans cheer with fellow Republicans."
The broadcast will also include major national, state and local elections and will begin at 7 p.m. ET.
AMC Stubs Members, on Nov. 8 watch the big decision on the big screen. Not an AMC Stubs member? Join here: <a href="https://t.co/H9mC1Db7wr">https://t.co/H9mC1Db7wr</a> <a href="https://t.co/SML4h7aLOl">pic.twitter.com/SML4h7aLOl</a>
—@AMCTheatres