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Romney's criticism of Trump attract cries of hypocrisy, GOP split

Former Republican U.S.presidential nominee, Mitt Romney may have publicly condemned Donald Trump, but for many the speech came across as too little too late, if not hypocritical.

Romney had Trump's endorsement to run as the Republican nominee in 2012

Former U.S. presidential candidate's speech makes blistering attacks on Trump, but Trump doesn't appear fazed. (Robert F. Bukaty, Rick Bowmer/AP Photo)

Mitt Romney may have publicly condemned Donald Trump Thursday, but for many the former U.S. presidential nominee's speech came across as too little too late, if not hypocritical. 

"If we Republicans choose Donald Trump as our nominee, the prospects for a safe and prosperous future are greatly diminished," Romney said.

He addressed Trump's economic policies, and criticized the presidential hopeful's call for the deportation of Mexican and Muslims immigrants. He asked Republican voters to not support Trump, claiming it would be destructive for the United States and the party itself. 

"Here's what I know. Donald Trump is a phony, a fraud. His promises are as worthless as a degree from Trump University," Romney said.

Some saw his speech as hypocritical, since Romney had asked for Trump's endorsement during the 2012 presidential race. 

Trump in turn accused Romney of political opportunism at a rally in Portland, Maine. He called Romney a "choke artist," that once "begged" for his endorsement.

"I could have said Mitt drop to your knees and he would have dropped to his knees."

Trump suggested Romney's speech was an act of revenge against Trump's success. He said that Romney "doesn't have what it takes" to be U.S. president.

Romney later tweeted he wouldn't have accepted the endorsement had he known of Trump's opinions

Romney's speech helped him attract a few fans 

But some suggested the speech would likely be ineffectual 

Others figure Romney's attack could galvanize support for Trump, who is seen as an outsider to the  Republican party

Trump's director of social media, Dan Scavino, considered it a de facto endorsement

Some journalists noted a splintering within the Republican party

And some enjoy that prospect