Entertainment·Audio

Q INTERVIEW: That Old Spice guy

Former football player Isaiah Mustafa, now better known as the Old Spice guy, discusses the cologne campaign that became a viral hit.
Former football player turned actor Isaiah Mustafa, shown in video grab, says the Old Spice campaign has been an unexpected hit. (Procter & Gamble/Associated Press)

Isaiah Mustafa, the former football player better known as the Old Spice guy, discusses the ad campaign for men's cologne that became a viral hit.

In an interview with Jian Ghomeshi, host of CBC's Q cultural affairs show, Mustafa said his spot creating a virile image for Old Spice began as a one-off gig. However, it ended up invigorating a fading brand and kick-starting his acting career.