Entertainment

Karl Stefanovic, Australian TV host, says he wore same suit for a year in sexism experiment

The male co-host of an Australian TV program is finally getting some attention for his fashion sense. And that's his point.

Karl Stefanovic makes statement on sexism with his same suit experiment

Only two of Australian TV host Karl Stefanovic's colleagues knew he was wearing the same blue suit on air for a year. (Brendon Thorne/Getty Images)

The male co-host of an Australian TV program is finally getting some attention for his fashion sense. And that's his point.

TV personalities Karl Stefanovic and Lisa Wilkinson pictured together on Aug. 3, 2010 in Sydney, Australia. (Graham Denholm/Getty Images)
Karl Stefanovic wore the same blue suit every day for a year on Channel Nine's Today program. And no one noticed until he went public with his hidden-in-plain-sight experiment.

He told Australia's Fairfax Media that while no one asked about his suit, people regularly commented about and criticized the outfits worn by co-host Lisa Wilkinson.

Stefanovic says, "I'm judged on my interviews, my appalling sense of humour - on how I do my job, basically. Whereas women are quite often judged on what they're wearing or how their hair is."

The Age newspaper says he's still wearing the same blue suit, and only Wilkinson and another Today colleague knew about his experiment.

"They often remark that it's getting a bit stinky," he said in the paper's weekend edition. "I'm hoping to get it into the dry cleaners at the end of the year."