New Brunswick

New Brunswick consumers face new price shock, this time for auto insurance

Several major automobile insurance companies are seeking approval to raise premiums they charge in New Brunswick by 10 per cent or more, blaming rising vehicle repair costs, car thefts, falling profits and other troubles for the steep requests.

Consumer advocate for insurance urges consumers to shop around as rates increase

A blue car in a parking lot.
Auto insurance increase requests of more than 10 per cent will eventually affect more than 200,000 New Brunswick passenger vehicles if approved. (Buntola Nou/CBC)

Several major automobile insurance companies are seeking approval to raise premiums they charge in New Brunswick by 10 per cent or more, blaming rising vehicle repair costs, car thefts, falling profits and other troubles.

The requests come as New Brunswick consumers have been battered in recent years by record housing, food and electricity prices and are "struggling to keep up with the rising cost of living," according to the New Brunswick government's recent speech from the throne.

If approved, auto insurance increase requests above 10 per cent will eventually affect more than 200,000 New Brunswick passenger vehicles. Most of the requests still need to be reviewed by the New Brunswick Insurance Board.

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Several major automobile insurance companies are seeking approval to raise premiums they charge drivers in New Brunswick by 10 per cent or more. But deals are still possible for those who shop around.

Michèle Pelltier, New Brunswick's consumer advocate for insurance, said when consumers receive the next renewal notice from their auto insurance company they should be checking for price changes and looking for better deals if premiums seem unreasonable.

Susan Holt addressed legislature
New Brunswick Premier Susan Holt's government expressed concern in Tuesday's speech from the throne that consumers in the province have been struggling with the rising cost of living. (Legislative Assembly of New Brunswick livestream)

"Always shop around," said Pelletier. "That's one of the things that we can do. Different companies offer different prices."

The province's second largest auto insurer, Definity (formerly known as Economical), has made two applications to the New Brunswick Insurance Board to raise its rates by a combined 22.3 per cent over two years.

The company covers more than 52,000 passenger vehicles in the province, or about one in every 10.

A person in a dark blue blazer wearing glasses sitting at a desk with various papers and holding a glass.
Michèle Pelletier, New Brunswick's consumer advocate for insurance, is advising consumers to shop around as rates for auto insurance rise. (Legislative Assembly of New Brunswick)

The first instalment of the changes requested by Definity, an 11.47 per cent increase for 2024, was approved and took full effect in New Brunswick in June.

Definity is now back in front of the insurance board asking for a second increase of 9.68 per cent, to take effect next June. The two increases combined will add about $208 to an average policy with the company.

Company cites industry pressures

A spokesperson for Definity said an interview about its price changes in New Brunswick could not be arranged. But in an emailed statement, it blamed the increases on its own rising costs.   

"Definity's rate changes are a response to the various pressures currently affecting the entire insurance industry," the statement says.  

"These include inflation, supply chain and labour challenges, a rise in auto thefts, and more frequent severe weather events."

The changes are not immediate for existing Definity clients, but will show up over time as each customer's current insurance policy comes up for its annual renewal.

Definity's sister company, Sonnet Insurance, which covers an additional 12,000 New Brunswick vehicles, was approved for a rate increase of 22.2 per cent earlier this year and is seeking another 6.85 per cent hike for the spring of 2025.

A sign
Desjardins owns two of the largest companies that offer car insurance in New Brunswick, The Personal and Certas. Both are requesting premium increases of 18.84 per cent. (Ivanoh Demers / Radio Canada)

Two major auto insurers owned by the Desjardins Group are also seeking major increases for 2025.

Certas Home and Auto and The Personal cover more than 65,000 New Brunswick vehicles between them and have each applied for increases of 18.84 per cent.

Belair, an online company owned by Intact insurance, covers more than 22,000 New Brunswick vehicles and is requesting an average 12.72 per cent increase.   

Wawanesa, New Brunswick's third largest auto insurer with 50,000 policies, is seeking permission to charge 10.34 per cent more.

However, several other insurance companies are seeking more modest changes. As rates shift among all companies, Pelletier recommends customers check what deals are available to them before committing to another year with their current insurer.

"We hear them at the office. Sometimes they call us and they can save sometimes $200, $300 per year. So I mean, that's lots of money," said Pelletier.

New Brunswick's largest insurer of automobiles, with nearly 60,000 policies, is Intact. It already has some of New Brunswick's lowest rates and is requesting an increase for 2025 of just three per cent.

New Brunswick currently has some of the lowest auto insurance premiums in Canada because New Brunswick drivers make fewer accident claims than most Canadians.

According to Canada's General Insurance Statistical Agency, New Brunswick motorists generated $659.32 in claim costs per insured vehicle in 2023, less than half of the $1,416.47 in claims per vehicle generated in Ontario.

ABOUT THE AUTHOR

Robert Jones

Reporter

Robert Jones has been a reporter and producer with CBC New Brunswick since 1990. His investigative reports on petroleum pricing in New Brunswick won several regional and national awards and led to the adoption of price regulation in 2006.