Quebec launches $750K campaign to promote French classes
Immigration Minister Kathleen Weil hopes more immigrants will take courses offered by provincial government
A new campaign by the Quebec government is underway to encourage more immigrants to take French-language courses.
Immigration Minister Kathleen Weil announced the launch of the $750,000 campaign this afternoon. Of that total, $250,000 will be spent promoting the free classes through social media and advertising until August.
"French is the official language of Quebec," Weil said in a statement Monday. "Our collective language, the language of work and an indispensable vector of integration."
The classes are offered at both a part-time or full-time level, as well as online.
The money is part of a $4 million set aside in the last budget to increase and diversify opportunities for French language education for immigrants.
With files from Arian Zarrinkoub