Manitoba

Man who gave up ASIMIL8 licence plate compares government to Star Trek's Borg

A Star Trek fan who had to give up a personalized licence plate says the Manitoba government is acting like a villain on the science fiction series.
Nick Troller has two Star Trek themed licence plates. One reads "Voyager" and this one that reads "ASIMIL8" is being recalled by Manitoba Public Insurance. (CBC)

A Star Trek fan who had to give up a personalized licence plate says the Manitoba government is acting like a villain on the science fiction series.

Nick Troller is heading to court next month to try to regain his licence plate that bears the message "ASIMIL8."

It was confiscated in April by the Crown-owned Manitoba Public Insurance after two Indigenous people complained the word "assimilate" is offensive because of the long history of government assimilation policies.

But Troller says his plate refers to the catchphrase "you will be assimilated"' that is used on Star Trek: The Next Generation by aliens called the Borg, who absorb their enemies into a hive-like collective.
(CBC)

In an affidavit, Troller says he is being assimilated by the government bureaucracy and losing his freedom of expression.

"The irony of the rescission of my freedom of expression is not lost on me: I have been assimilated by the bureaucratic machine. The individualized expression on the plate has been subsumed and erased," Troller's affidavit reads.

"Like the Borg, MPI is vastly more powerful than I. And like the Borg, it feels no need to explain itself to the people in its path when it suddenly reverses course."

In his affidavit, Troller says his licence plate was clearly tied to the Star Trek series. It was in a frame that contained other phrases from the Borg including "Resistance is futile" and "We are the Borg."

MPI recalls Star Trek-themed vanity licence plate

8 years ago
Duration 2:02
Manitoba Public Insurance received a complaint about Nick Troller's Star Trek-themed vanity licence plate that reads "ASIMIL8" — and is now recalling it.

Manitoba Public Insurance has not yet filed a response to the legal action, but has previously said that it retains the right to recall plates that might be considered offensive.

"The corporation's position in this matter was clearly stated in the letter to the customer. With legal proceedings impending, Manitoba Public Insurance respectfully has no further comment to provide," spokesperson Brian Smiley wrote in an email Monday.

According to MPI's policy, licence plates can't contain words, phrases or innuendoes that "may be considered offensive." Even after they are issued, the plates can be recalled since they are the property of the Crown.

Troller's case is similar to a legal battle over a personalized licence plate in Nova Scotia.

Lorne Grabher had his plate with the text "GRABHER" — his last name — revoked after it was deemed offensive to women.
Lorne Grabher's son Troy added this sticker near his licence plate to avoid any misunderstanding about what the plate means. (Troy Grabher)

Both Grabher and Troller are being supported in their court cases by the Calgary-based non-profit Justice Centre for Constitutional Freedoms.

In its court application, Troller's lawyer says the revocation of the licence plate contravenes the freedom of expression under the Canadian Charter of Rights and Freedoms.

An initial court hearing on the matter is scheduled for Aug. 16.