British Columbia

Drake fans at UBC will tweet 'hundreds' of Hotline Bling videos on Friday

UBC students are obviously big fans of Canadian singer Drake, because they're planning to tweet their own parody versions of Hotline Bling every minute for 12 hours.

Organizer Aaron Bailey says students will tweet one video every minute for 12 hours

UBC students are hoping to get Drake's attention with a social media campaign. (UBC Hotline Bling/Vimeo)

You'd think it couldn't get any better than NDP leader Thomas Mulcair dancing to Drake's Hotline Bling video, but you'd be wrong. 

UBC students are obviously big fans of the Canadian music star, because they're planning to tweet their own parody versions of the song every minute for 12 hours on Nov. 13.

#UBCHOTLINEBLING

They've also released a few sneak previews of the 2,000 students and the 465 videos to come on Friday. 

But what will Drake think?

UBC student Aaron Bailey said he and the other organizers wanted to create a social media campaign to grab Drake's attention in the summer but didn't follow up.

Then when Drake's song Hotline Bling came out, the idea for the imitation videos seemed like the right call.

"Just looking through the videos, they're actually quite hilarious. So it's spam in a sense, but more of a plea for attention," Bailey told CBC.

"It's kind of the only way we can reach out to someone with that kind of status. It's not like we have his phone number or email."

The set and videos were shot amd created by UBC students over three days. Equipment rental plus costs came in at around $1,000, Bailey added.

"It was one the coolest things I've done at UBC thus far," Bailey said. 

"Even if Drake doesn't come or doesn't get back to us or worst-case scenario, his Twitter account blocks us, if anything, I think it was just a cool community, culture-building around a Canadian artist and a musician who has made history, and it's good for our school."