Ben Errett wants to help us understand why we like what we like
Writer Ben Errett has created a theory on our high-brow and low-brow loves and hates in his new book, Elements of Taste: Understanding What We Like and Why.
Why do we like what we like? What does it really mean to have good taste? Using examples from Drake to Beanie Babies, writer Benjamin Errett explains how he developed an overarching theory on our high-brow and low-brow loves and hates in his new book, Elements of Taste: Understanding What We Like and Why (out now), and why he divides cultural tastes into the categories of sweet, sour, salty, bitter and umami.
— Produced by Chris Trowbridge