Anatomy of a viral phenomenon
This past week, a photo of sexist baby pjs became a viral phenomenon. Turns out former Spark guest Aimée Morrison had sent the original tweet. She studies social media communication and helps us unpack what happens when this kind of social activist content goes viral....
This past week, a photo of sexist baby pjs became a viral phenomenon. Turns out former Spark guest Aimée Morrison had sent the original tweet. She studies social media communication and helps us unpack what happens when this kind of social activist content goes viral.
<ul> <li><p>Aimee Morrison was on Spark before talking about the <a href="http://www.cbc.ca/spark/blog/2013/11/24/the-pre-digi-selfie/">pre-digi selfie</a></p></li> <li><p>CBC News article that includes the <a href="http://www.cbc.ca/news/canada/kitchener-waterloo/target-baby-pjs-say-boys-are-heroes-girls-can-date-them-1.2782450">response from Target</a></p></li> </ul>