Q

Justin Trudeau outlines his vision for arts and culture in Canada

The Liberal party leader on why Canadian culture matters.

Liberal Leader Justin Trudeau joins Jian to talk about his cultural platform for Canada, particularly the future of many of the cultural institutions championed by his late father, former Canadian Prime Minister Pierre Elliott Trudeau. It's one of the topics he covers in new memoir, Common Ground, which reveals a lot of the early influences that shaped his political views.

As part of a new series called Q the Culture: Election 2015, Trudeau shares his thoughts on the importance of promoting Canadian stories on the global stage, the relevance of a Canadian content mandate in the digital era and where he sees the future of national cultural institutions like the CBC.

Here's a peek at just a few things Trudeau had to say during the interview: 

On why arts and culture matters: 

"I think arts and culture is important beyond just the economic sphere ... arts and culture is also about challenging ourselves and defining ourselves in the same way -- challenging ourselves because artists are always the ones that look at reality with a different perspective and challenge us to step outside of our comfortable spaces and really ask questions about who we are as a society and where we're going." 

On what the rest of Canada can learn from Quebec: 

"Quebecers have always struggled against the fact that they're minority, a linguistic and cultural minority with a much larger English North America, and that has caused Quebecers to respond very strongly with their own stories -- artisticly, politically,intellectually. But very much how we celebrate our identity is a big part of being positive about promotion of Quebecer and Quebec culture and not just the defence of, 'Okay, let's keep others out.'" 

On Canada's brand on the global stage: 

"A big piece of that brand is the fact that we're this one country that's figured out how to make diversity a source of strength and not a source of weakness. And the fact that we are a country that has come together with stories from every corner of this world means that we have a story to tell to the world that is more important than just about any other, which is: On a globalized planet how do we succeed when the traditional definition of a state or a country no longer holds?" 

On the future of the CBC: 

"Where do we continue to fund it and how do we continue to fund it? All I know is the funding has to be substantial and significant ... How much and exactly how depends on how we create a vision that is relevant for the 21st century." 

On competing with the U.S.: 

"I think the secret around our success is in the quality of what we have to say and how we have to say it. But if we're going to compete on the world stage with the Hollywoods of the world, we're going to need to have a government and public partners in society that are going to say, 'This matters to us.'" 

On his cultural platform for 2015: 

"I can guarantee you there will be significant commitments and a vision about how culture matters economically but also around who we are as a nation."