In a way, there couldn't be a better time to launch this kind of operation: a restaurant delivery service that works through an app on your smartphone.

Of course, there are lots of them already. And with restaurant dining off-limits during the pandemic, they're doing a booming business. Despite that, Foodora announced this week that it's pulling out of the Canadian market — many say to avoid a union drive.

So think Uber Eats. Or Skip the Dishes.

And then think again.

Radish — a play on Rad Dish — is a new Montreal venture that wants to upend the business model of the giants in the field.

In 2019, Canadians spent $1.5 billion on food delivery. The companies charge hefty commissions from restaurants.

Radish wants to be different. It's a co-op — the brainchild of co-founder and CEO Mansib Rahman.

He's a tech guy and self-taught computer programmer, and the struggles of the restaurant industry are in his blood.

Here's Amanda Klang's documentary, A New Entrée.