This Toronto fashion designer is reusing discarded textiles to show us how much we waste

The collection weighs 81 pounds — the same amount the average North American throws away each year

Media | This Toronto fashion designer is reusing discarded textiles to show how much we waste

Caption: Evan Biddell's collection weighs 81 pounds — the same amount the average North American throws away each year.

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"I think that if you do have a voice, and you see something wrong in the world as an artist, you have to point it out. It's the only way it's going to change."
That's the hope behind fashion designer Evan Biddell's(external link) new collection "VV by EB"(external link) which just debuted at Toronto Women's Fashion Week(external link). The concept of "VV by EB" is that the entire collection is made from discarded clothes, ultimately weighing exactly 81 pounds.
"That's how much each North American throws away every year in clothing and textile waste," Biddell says. "Which is crazy. So the challenge is to make a collection that is that amount of weight so you can really look at how much we're throwing away."

Image | Evan Bidell

Caption: (CBC Arts)

Watch Biddell in process in this video by CBC Arts, and check out his collection here(external link).
Watch Exhibitionists(external link) on Friday nights at 12:30am (1am NT) and Sundays at 3:30pm (4pm NT) on CBC Television.