The Current

Our brains are wired to ignore climate change, says George Marshall

Don't even think about it! That's still how too many people, including some important decision makers, approach climate change. And that is one of the most significant roadblocks to action. George Marshall joins us to discuss the psychology of climate change denial.
Of all the problems that need tackling when it comes to climate change, one of the trickiest, may be belief. Author and activist George Marshall's new book is called "Don't Even Think About It: Why Our Brains are Wired to Ignore Climate Change." (Carlos Fresneda)

Two degrees is the target for a global agreement in Paris... having global warming not rise above that threshold. 

As of now, global temperatures are nearly one degree Celsius higher than before the Industrial Revolution.

Seven of the 10 warmest months on record were in 2015. 

Thirteen of the 15 warmest years on record have come since the year 2000.

According to Environment Canada, Canada is warming at about twice the global rate. (Reuters/Bob Strong)

People are feeling the heat the world over. Stanley Ijeoma runs a corporate climate change consult agency in Abuja, Nigeria.

"The temperatures are frying temperatures. . You get easily dehydrated these days. The sun is very hot. Everybody's complaining. You know, the farmers are complaining that their rainfall pattern has destructed the farming season... There's a lot of uncertainty in trying to predict rainfall. So it's really what we see here every day in Abuja."- Stanley Ijeoma
Temperatures have risen over the years, says Stanley Ijeoma, head of a corporate climate change consult agency in Abuja, Nigeria. He says its easy to get dehydrated from the extreme heat. (PJD-DigiPic, Flickr cc)

Two degrees could decide our fate ... And yet in February of this year, Oklahoma Senator James Inhofe stood in the Senate and using a snowball as a prop to disprove climate change. 

In case we have forgotten because we keep hearing that 2014 is the warmest year on record I ask the chair...do you know what this is?  It's a snowball and that is from just outside here. So it is very, very cold out. Very unseasonable, so Mr. President catch this...- Oklahoma Senator James Inhofe 

While environmentalists and scientists shook their heads, plenty of other people were nodding along at what the Senator said.

Because, there are plenty of people who remain stubbornly resistant to believing climate change even exists.

George Marshall has made a study of just why that is. He founded the Climate Outreach Network, and has served in senior positions with Greenpeace USA and the Rainforest Foundation. He is an advisor to the Welsh government.  His latest book is called, "Don't Even Think About It: Why Our Brains are Wired to Ignore Climate Change."

This segment was produced by The Current's Howard Goldenthal.