Bif Naked embraces pink for Breast Cancer Awareness Month
October is Breast Cancer Awareness month, and pink ribbons and pink products are everywhere. There's even a heavy equipment manufacturer that has put out a line of hot pink drill bits for its fracking machinery. Some critics say this "pink-washing" can distract from the real work needed to combat breast cancer, but Vancouver rocker Bif Naked (a breast cancer survivor...
October is Breast Cancer Awareness month, and pink ribbons and pink products are everywhere. There's even a heavy equipment manufacturer that has put out a line of hot pink drill bits for its fracking machinery.
Some critics say this "pink-washing" can distract from the real work needed to combat breast cancer, but Vancouver rocker Bif Naked (a breast cancer survivor herself) says they should have a rosier outlook on pink ribbon culture. She's says while her tough-gal image served her well at one point, the pink ribbon has let her show a whole lot of love.