Meet the unassuming Swedes shaping our musical taste
Even if you've never heard of Max Martin, you've likely heard his work. The Swedish producer has put his stamp on songs by major artists likes the Backstreet Boys, Bon Jovi, Bryan Adams, Britney Spears — and that's just the Bs.
Martin is among the unsung Swedish hitmakers that fascinate New Yorker writer John Seabrook. In his new book, The Song Machine, Seabrook uncovers the obscure Scandinavian powerhouses behind most of today's pop sensations, from Adele to the Weeknd.
The author joins guest host Tom Power to discuss the Swedish quirks embedded into many chart-topping hits, the Swedes' self-effacing tendencies, and why he sees factory-like efficiency in their techniques.
WEB EXTRA | Fun facts! Seabrook says Ace of Base — the band that helped launched a subtle Swedish invasion — was discovered because of a broken tape deck. And contrary to popular belief, All That She Wants, is not about maternity.