The Super Bowl is North America's biggest sports event, and sports betting's biggest weekend. U.S. legal sportsbooks are expected to generate over a billion dollars in bets as the Philadelphia Eagles take on the Kansas City Chiefs. 

Sports betting has exploded in the seven years since it was effectively legalized. Now, the industry has taken over, inundating fans with advertisements and partnering with star athletes, sports media companies and the leagues themselves.

On today's show, we speak with Danny Funt, a Washington Post contributor and the author of Everybody Loses, to chart the real winners and losers in the rise of sports betting.

For transcripts of Front Burner, please visit: https://www.cbc.ca/radio/frontburner/transcripts